Avofin website
Bridging the
Financial Gap
Meet Zambia’s solution to personal finance for the unreached and unbanked market. With the goal of bridging the financial gap, a digital presence for Avofin was imperative and we were on board to take things further.
About Avofin Website
The Avofin website was created to provide all the necessary information for both customers and potential investors. The site gives visitors access to its portal as well as links for the app download.
The Scope of Work
Clean, slightly techy, mobile first was the goal for the Avofin website – the look, feel and navigation. We were aiming for a modern look, yet relatable for the average user. Meaning, visitors should browse and navigate the website with ease. Responsiveness was key in the design as most of Avofin’s targeted customers use the Internet on their phones.
Each page is created with intent and so, copy, visuals and CTAs (Call-To-Actions) are strategically placed. Because the website is used as Avofin’s marketing tool, Search Engine Optimization is critical. The pages for the website have both Technical and On-Page SEO. The copy is intentionally written to market the business’s products and services. The site has a few pages making it easy for users to navigate and get all the necessary information. The support navigation leads to a Contact page and an FAQ page – both of which have unique features. The layout for the About Us page is slightly different from the rest with the imagery cmplimenting the site’s copy. The Avofin website is definitely one to fall in love with or be inspired with for your next project.
other client work
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