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5 Reasons why your Facebook Ads suck and how to fix it

Facebook Advertising, Social Media

5 Reasons why your Facebook Ads Suck and how to fix it Let’s face it, most Facebook Ads suck! And that includes yours too. And if I am being honest, so do mine – at times. And before you get offended, borrowing Longman’s dictionary’s definition, here’s what I mean. Most Facebook Ads perform poorly that we end up not liking them or even think that they work. Essentially, we get the life sucked out of us because we are not getting the results we want. In this article, we will look at 5 reasons why your Facebook Ads suck and what you can do to fix this problem. Without Further ado, let’s jump right in. 1. Your strategy for Advertising on Facebook is misplaced One of the reasons why your Facebook Ads suck is that you have the wrong strategy or perhaps none at all. We need to remember that…

Why you should be using Ads Manager instead of the Boost button for your Facebook Adverts

Facebook Advertising, Social Media

Why you should be using Ads Manager instead of the Boost button for your Facebook Adverts If you are a business then you probably have a Facebook page – either a personal one or one for your business. If not, then you should. Why? Among other reasons, there are 1.9 Million Zambians actively using the Social Media platform. That’s 1.9 Million potential customers your business can offer products and services to. If, however, you are on Facebook but not advertising, well, then we need to talk. Seriously. We need to talk. If you have a Facebook page set up, then you’ve probably gotten one or two notifications that read something like “People are boosting posts like yours to reach more people”. In this article, you will learn about why you should be using Ads Manager instead of the Boost button to advertise on Facebook. I will show you the differences…